









349 Mokdongseoro, Yangcheon-gu, Seoul, Central Plaza #119
- 2
540m from Yangcheon-gu Office Station
Lunch 20,000 won range·Dinner 20,000 won range
Open Now ~ Break time at 15:00
- Parking Available
- Mobile/Contactless Payment
- Reservation Accepted
- Group Seating Available
- Take-Out Available
- Free Wi-Fi
- Separate Restrooms (Men & Women)
Introduction
Hinoyama is a Mokdong hand-pulled udon specialty restaurant with 32 years of tradition since 1992. Recognized as a Centennial Store by the Ministry of SMEs and Startups, it boasts premium Sanuki udon made with 360-hour aged soy sauce and 11-hour matured dough, all crafted in-house. Its unchanging taste over the years has made it beloved by locals.
Main Features
Hinoyama recreates authentic Sanuki udon in Mokdong, offering unique udon noodles and a clean, refreshing broth. The menu includes a variety of hearty udon set meals such as Flat Udon, Bukkake Udon, and King Shrimp Tempura Udon Set, allowing guests to choose according to their preferences. Various amenities such as wireless internet, reservations, and takeout services are available.
Visitor Profile
Visitors are almost evenly split between men and women, with a wide age range from teens to those over 60. The main customer base is in their 20s to 40s, and the environment is perfect for both families and solo diners. There are many positive reviews about the taste and service, resulting in a high rate of repeat visits.
User Reviews
Customers rave about the chewy noodles and clean broth, with Flat Udon, Pork Cutlet, and Tempura being especially popular. Visitors also express high satisfaction with the friendly staff and clean store atmosphere, with many saying they want to return after their meal.
Parking Information
Free parking is available, making it convenient for visitors arriving by car. The parking lot is easily accessible by turning left at Central Plaza along Mokdongseoro, providing excellent accessibility.
Theme Keywords
Famous for keywords such as Mokdong Hinoyama, Udon Hotspot, Flat Udon, Centennial Store, and Hand-Pulled Udon. It is often mentioned as a traditional and delicious udon restaurant in Seoul and is frequently cited as a local favorite.
Menu
- Flat Udon Set: KRW 18,000
- Sanuki Udon: KRW 10,900
- Bukkake Udon: KRW 11,900
- King Shrimp Tempura Udon Set: KRW 16,900
- Bukkake Udon Set: KRW 16,900
- Handmade Pork Cutlet Set: KRW 14,900
- Katsu Nabe Set: KRW 17,900
- Zaru Udon: KRW 11,900
- Niku Udon: KRW 12,900
- Ten Zaru Udon Set: KRW 15,900
- Ebi Nabe Set: KRW 17,900