Introduction

Ipo Eomuk is a handmade fish cake specialty restaurant beloved in Shindang-dong Jungang Market. You can enjoy a variety of fish cake dishes with draft beer in a warm and cozy atmosphere. The fish cakes are chewy and free from any fishy smell, and you can experience the rich umami flavor of carefully crafted handmade fish cakes.

Located in the heart of the market, it offers a comfortable atmosphere for anyone to visit, and its cozy pocha (Korean pub) style makes it suitable for casual gatherings with friends or family.

Visitor Characteristics

The gender ratio of visitors is almost evenly distributed, with people in their 20s and 30s being the main customers. It is a space where people of various ages can comfortably mingle, and it is especially loved by a wide range of customers from young adults to middle-aged people.

Thanks to the natural vibe unique to market eateries, anyone can enjoy it without pressure, resulting in a high rate of repeat visits.

User Reviews

Many customers express high satisfaction with the combination of fresh fish cakes and draft beer. The bouncy texture of the handmade fish cakes and the grilled potato side dish receive particularly good reviews, and many mention that the friendly service and warm owner leave them with fond memories.

Some users mention minor service shortcomings, but overall, it leaves a positive impression.

Key Features

There is a wide variety of handmade fish cake dishes, skewers, and seafood snacks, with draft beer and soju being popular choices. The calm retro-style interior and cozy pocha vibe add to the comfort.

Located inside the market, it is easily accessible and has the right size and atmosphere for a second or third stop on a night out.

Nearby Transportation

It is close to various subway lines such as Sindang Station (Line 2, Line 6), Dongmyo Station (Line 1, Line 6), and Dongdaemun History & Culture Park Station (Line 2, Line 4, Line 5). Public transportation is convenient, making it easy to visit.

Value for Money Points

The prices are somewhat on the higher side, but the satisfaction is increased by the carefully made handmade fish cakes and the use of fresh ingredients. The menu and drinks are well-suited for small gatherings without burden.