Introduction

Starbucks - Hongdae Station is a popular cafe located in the trendy Hongdae area, offering a comfortable atmosphere and high-quality coffee. With a wide variety of espresso and frappuccino menus, it is the perfect place to enjoy a relaxing moment in your daily life.

Thanks to its spacious and clean store design, it is suitable for both solo visits and gatherings, and its friendly service has earned the love of many visitors.

Visitor Characteristics

The gender ratio of visitors is balanced, with a majority of young people in their teens to early 30s. Due to the vibrant nature of the Hongdae area, people of various ages visit, but the proportion of teenagers is particularly high.

Young customers mainly visit, so there is a very high interest in new menu items and desserts.

Key Features

You can enjoy a variety of coffee and beverage menus at reasonable prices, with cold brew and rich lattes being especially popular. During the quiet morning hours, many customers come to work or study, making it a great environment for concentration.

The remodeled, pleasant, and clean interior space encourages comfortable conversations, and the friendly staff add to the positive experience.

Nearby Transportation

It is very close to Hongdae Ipgu Station, providing excellent access via the Airport Railroad, Line 2, and Gyeongui-Jungang Line. It is convenient to visit by public transportation, making it easy for both students and office workers to find.

As transportation is convenient, the proportion of walk-in visitors is also high, and it is great to enjoy together with various cultural spaces nearby.

Value for Money Points

Starbucks' signature drinks are priced between KRW 4,500 and KRW 6,300 on average, offering high satisfaction for the cost. You can enjoy a practical coffee time by using star points and coupons.

In particular, event coupons and the star point system provided during certain periods increase the revisit rate of visitors.