









1st Floor, 37 Bongeunsa-ro 1-gil, Gangnam-gu, Seoul
- 9
296m from Sinnonhyeon Station
Lunch 30,000 won range·Dinner 50,000 won or more
Closed Opens at 15:00
Introduction
Sinchon Hwangso Gopchang - Nonhyeon Direct, boasting 60 years of tradition, is a gopchang specialty restaurant that has been loved in Seoul for a long time. From the Sinchon main store to directly managed branches in the metropolitan area, it has secured many regular customers by consistently maintaining the same taste and service. Without losing its original intention, it continues to create new history and tradition.
In a spacious and pleasant environment, you can enjoy fresh Korean beef gopchang and various cuts, making it especially popular among gopchang enthusiasts. There are various menu options such as savory and chewy beol-yang, Korean beef daechang, and Korean beef makchang.
Visitor Characteristics
The gender ratio here is almost equal, and visitors range from teenagers to those over 60. While it is mainly frequented by middle-aged and older customers in their 40s to 60s, it is also widely loved by younger generations. It boasts a broad customer base, making it suitable for families, friends, and company gatherings.
User Reviews
Customers highly appreciate the fresh gopchang and makchang without any unpleasant odor, and say that the service of grilling everything for you allows for a comfortable dining experience. There are many positive reviews about the fried rice and bean sprout soup as well. However, some visitors mention that the portions are somewhat small and express some disappointment with the doneness.
Nearby Transportation
Located in Nonhyeon-dong, Gangnam-gu, it has excellent transportation accessibility. Sinnonhyeon Station (Line 9, Shinbundang Line) and Nonhyeon Station (Line 7, Shinbundang Line) are nearby, making it convenient to visit by public transportation. Its location in the heart of the city makes it easy to find.
Main Features
All menu items are operated directly by the branch, always using fresh ingredients to increase customer satisfaction. The fully cooked meat and friendly service are factors that encourage repeat visits. The spacious, well-ventilated interior and semi-open structure provide a pleasant dining environment.
Theme Keywords
Known as Nonhyeon-dong Gopchang, Yeongdong Market Gopchang, and Sinnonhyeon Gopchang, it is a representative gopchang restaurant in the area. It offers a unique gopchang flavor with a special secret seasoning called "magic powder" for differentiation.
Menu
- Korean Beef Gopchang 200g: 23,000 KRW
- Korean Beef Raw Assorted (for 2 or 3): 51,000~71,000 KRW
- Korean Beef Daechang 220g: 24,000 KRW
- Korean Beef Makchang 220g: 24,000 KRW